The Wo’Olympics collection by Woow Eyewear marks the Olympics in Paris – for summer 2024
A new edition at French label, Woow Eyewear pays homage to the prowess, nobility and creativity of the Olympics hosted by the city of Paris this summer. In typical Woow fashion, each of the sun and optical styles in this range reflects a mood through its style, colourways and its name, and features signature wording in tiny circular inserts on the end tips. Above: one of the highlights of the Olympic themed collection is the sunglass style Super Olymp’, Olympic sunglasses with a fashion edge. The sunglasses have diamond-like facets representing “the true flagship of the Olympics: like a firework display or an Olympic medal-style sculpture”

The Super Swimm sunglasses also standout in this special July “Olympic” release: the frame has a retro design in a combination of stepped wave-like milling with the aesthetic of synchronized swimmers’ nose clips – in a striking colour combo of bright red and light blue. The new collection also offers several optical frames including a round design inspired by hurdles and a refined multi-sided frame called “Go Further” – a design which encourages “going beyond one’s limits”. Find out more about these models and more by visiting the Woow Eyewear website at www.wooweyewear.com